New research suggests that social media and video platforms like Facebook, X (formerly Twitter), and YouTube are now the primary way Americans get their news, surpassing traditional TV and news websites. Over half (54%) of people in the US now get news from these online networks.

This shift isn’t just happening in the US, but it’s particularly noticeable there. The report highlights the growing influence of “personality-based news,” with figures like podcaster Joe Rogan being a significant source of information for many.

However, this trend comes with concerns. Nearly half of people worldwide view online influencers and personalities as a major source of false information, putting them on par with politicians. The study also noted changes on X since Elon Musk’s takeover, with more right-leaning users joining the platform, especially young men.

Despite the rise of social media, people still value trusted news brands known for accuracy, even if they don’t use them as frequently as before. Other findings show TikTok as a fast-growing news source and an increasing, though cautious, interest in AI chatbots for news, particularly among younger generations. This research, now in its 14th year, surveyed nearly 100,000 people across 48 countries.

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